Yellow Social Interactive Limited Review: Company Facts, Social Casinos and Legal Challenges
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Yellow Social Interactive Limited (YSI) stands as a Gibraltar-based company in the social gaming industry, running operations since 2019 with a clear focus on free-to-play entertainment.
This privately held company operates from its headquarters at the World Trade Center in Gibraltar, though you'll find their teams scattered across Malta, Antigua and the Philippines – plus remote workers ticking away globally.
Their flagship platforms, Pulsz and Pulsz Bingo, dominate the social casino space where YSI pushes to become the top provider in the US.
The company's credibility shows through partnerships like their content distribution deal with RubyPlay and founding membership in the Social Gaming Lottery Association (SGLA).
Since YSI operates social casinos rather than real-money gambling sites, they navigate legal waters differently from traditional online casinos.
Their platforms function through virtual currencies such as Gold Coins purely for entertainment and promotional sweepstakes entries (Sweeps Coins) which you can exchange for cash prizes.
Private investors control the company, though specific ownership details remain behind closed doors.
As many popular sweepstakes casino owners, Yellow Social Interactive faces legal challenges in several states, such as Ohio and Kentucky. We have covered them in more detail in this topic.
Yellow Social Interactive Limited company info
Here's a complete breakdown of Yellow Social Interactive Limited's corporate details.
| Company Details | Information |
|---|---|
| Company Name | Yellow Social Interactive Limited |
| Founded | 2019 |
| Headquarters | World Trade Center, Bayside Road, Gibraltar GX11 1AA |
| Registration Number | 12401448 |
| LEI | 984500HBBDOXAEEFDS56 |
| Number of Employees | Approximately 103 |
| Licenses | No need of a license for social casino gaming |
| Social Casinos Owned | Pulsz, Pulsz Bingo |
| Restricted US States | Nevada, Washington, Idaho |
What are the Yellow Social Interactive Limited casinos?
Yellow Social Interactive Limited operates two distinct social gaming platforms: Pulsz and Pulsz Bingo, each targeting different player preferences while maintaining the same commitment to free-to-play entertainment.
Pulsz
Since launching in 2020, Pulsz brings you access to 1,080 slots alongside table games, arcade games, slingo, scratchcards and exclusive titles from 30 providers including NetEnt, Pragmatic Play, Booming Games and Relax Gaming.
As a new player, you get a free welcome reward of 5,000 Gold Coins and 2.9 Sweeps Coins.
You're looking at legitimate social gaming here – Pulsz is legally available in most US states except locations such as Washington, Idaho, Michigan, Nevada and Montana.
Pulsz Bingo
Pulsz Bingo rolled out in 2022 packing 1,083 total casino-style games with a special focus on bingo rooms featuring titles like Golden Gate 75 Balls and Big Apple 90 Balls.
Apart from bingo, you can play slots, slingo, table games, instant wins, scratch-offs and exclusively developed games for Pulsz Bingo Casino.
The free sign up reward is slightly lower than Pulsz’s - 5,000 Gold Coins and 2.3 Sweepstakes Coins. However, the platform offers 13 more promotions like friend referrals, email bonuses, tournaments and a VIP loyalty program.
Partners like Pragmatic Play and Relax Gaming keep the content fresh, while the platform maintains legal operations across the US excluding the same restricted states as its sister site Pulsz.
Yellow Social Interactive Limited lawsuits
Yellow Social Interactive Limited's legal track record reveals several settlements and ongoing cases centered around their social casino operations, as per Sweepsio’s research.
The company faced 3 class action lawsuits primarily filed by players in Ohio and Kentucky who challenged the legality of their in-game currency bundles.
Kentucky courts saw YSI agree to a $1.32 million settlement in October 2023 for claims about unlawful currency bundle sales.
Just 6 months later in April 2024, the company settled for a larger $3.6 million in Kentucky, where affected players who purchased bundles on Pulsz Casino or Pulsz Bingo received payouts reaching $599 each.
Fresh legal challenges keep coming – Utah resident Bailey Gardner recently sued YSI/Pulsz claiming they run an unlawful sweepstakes casino operation.
California brings another proposed class action accusing Pulsz of illegal gambling under state law. Louisiana authorities also listed Yellow Social Interactive among operators receiving cease and desist orders for illegal operation.
Throughout these settlements, Yellow Social Interactive chose to resolve disputes without admitting wrongdoing. Despite the legal friction, player reviews and industry reputation remain largely positive for both Pulsz platforms.
The company continues regular operations while navigating these state-specific legal challenges that plague many social casino operators in the evolving US market.